Advance Digital Marketing Certification Courses

41 Modules | 10+ Digital Marketing Tools

Trained 1000+ Professionals | Rated 4.9 / 5 | 15+ Certifications

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what is the use of digital marketing

Digital marketing is the process of building and maintaining customer relationships through online activities to generate sales and/or capture customers that are searching on the Internet.

Digital marketing is the best domain in marketing to make more money.

Benefits of Digital marketing

Puts the consumer in control

Provides convenience

Drives brand loyalty

Reduces the selling cycle

It is measurable

It is cost effective 

Advantages

Reach the right audience

Engage with your audience

Motivate your audience to take action

Ensure efficient spending on your campaign

Maximize return on investment (ROI)

In all social media we can run an AD

COMPONENTS OF DIGITAL MARKETING

SEARCH ENGINE OPTIMIZATION

SOCIAL MEDIA MARKETING

SEARCH ENGINE MARKETING

SOCIAL MEDIA OPTIMIZATION

EMAIL MARKETING/SMS MARKETING

Keyword is a term used to search the element.

Content is the information and experiences that are directed towards an end user or audience.  Content can be delivered via many different media including internet, audio, video, text or images.

SEARCH ENGINE OPTIMIZATION

On Page SEO is the practice of optimizing individual webpages in order to rank higher and earn more relevant traffic and search engines. On-page refers to both the content & HTML source code of a page that can be optimized.

Off Page SEO refers to actions taken outside of your own website to impact your ranking with Search Engine Result Page (SERPs). It involves improving search engine and user perception of a site’s popularity, relevance, trustworthiness, and authority. This is accomplished by other reputable places on the internet (page sites, people etc.) linking to or promoting your website.

 Local SEO is the optimization of your online properties so you can be found in localized searches. By using the resources and strategies, you can ensure that your business will be found when your target customers search online.

SOCIAL MEDIA MARKETING

Social Media Marketing means promoting your product or services through social media channels and increasing brand awareness and reach for the business by regular posting or by paid sources.

 

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